How Can Sales Leaders Develop More Top Talent?

In the wake of budget cuts and reduced hiring, sales leaders are shifting their focus to retaining top talent and doing more with less in 2023. But the odds are stacked against them: Brandon Hall Group research shows that less than 25% of organizations are optimistic about retaining the best people and effectively managing change.

That’s why we are partnering with sales enablement platform Allego on a Feb. 14 webinar focusing on how sales leaders can develop the talent they have. It starts by helping sales leaders develop critical skills such as team leadership, coaching and mentoring employees, and emotional intelligence. Our research shows 92% of organizations believe it is critical to upskill leaders so they can successfully manage sales professionals in the emerging work environment.

Another important strategy is delivering learning that has the most impact on sales reps. David Ashe, Director of Sales Development at Allego, will discuss learning strategies that help sales reps consistently hit quota, including:

  • In-field observations of other sales reps
  • On-the-job informal learning
  • Peer collaboration

Ashe will also discuss the value of bite-sized videos, simulators, and automated insights that quickly identify topics sales leaders need to coach reps based on call recordings without having to listen to hundreds of calls a day. You’ll also hear about the importance of apprenticeship and mentorship, including how to match reps with the best mentors to meet their needs.

You’ll leave this webinar with:

  • Effective strategies to retain top sellers
  • Tips for streamlining your process to deliver training and coaching
  • How to teach your sellers to self-assess their skills and performance
  • The keys to embracing your role as a talent developer

We look forward to your presence at this webinar. If the time (1 pm ET) does not work for you, still register because we will send you the recording and slides shortly after the event is over!

Like what you see? Share with a friend.

Mike Cooke

Search

Categories

Stay connected

Get notified for upcoming news subscribing

Related Content

Mike Cooke

Chief Executive Officer of Brandon Hall Group Mike Cooke Prior to joining Brandon Hall Group, Mike Cooke was the Chief Executive Officer and co-founder of AC Growth. Mike held leadership and executive positions for the majority of his career, at which he was responsible for steering sales and marketing teams to drive results and profitability. His background includes more than 15 years of experience in sales, marketing, management, and operations in the research, consulting, software and technology industries. Mike has extensive experience in sales, marketing and management having worked for several early high-growth emerging businesses and has implemented technology systems to support various critical sales, finance, marketing and client service functions. He is especially skilled in organizing the sales and service strategy to fully support a company’s growth strategy. The concept of growth was an absolute to Mike and a motivator in starting AC Growth, in order to help organizations achieve research driven results. Most recently, Mike was the VP and General Manager of Field Operations at Bersin & Associates, a global analyst and consulting services firm focused on all areas of enterprise learning, talent management and talent acquisition. Tasked with leading the company’s global expansion, Mike led all sales operations worldwide. During Mike’s tenure, the company has grown into a multi-national firm, conducting business in over 45 countries with over 4,500 multi-national organizations. Mike started his career at MicroVideo Learning Systems in 1992, eventually holding a senior management position and leading all corporate sales before founding Dynamic Minds. Mike was CEO and Co-Founder of Dynamic Minds, a custom developer of software programs, working with clients like Goldman Sachs, Prentice Hall, McGraw Hill and Merrill Lynch. Also, Mike worked for Oddcast, a leading provider of customer experience and marketing solutions, where he held a senior management position leading the company into new markets across various industries. Mike also serves on the Advisory Board for Carbon Solutions America, an independent sustainability consulting and carbon management firm that specializes in the design and implementation of greenhouse reduction and sustainability plans as well as managing the generation of carbon and renewal energy and energy efficiency credits. Mike attended University of Phoenix, studying Business Administration and Finance. He has also completed executive training at the Chicago Graduate School of Business in Chicago, IL.